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In a very short time, online shopping has gone from a wondrous concept to an ever-present factor in their daily lives, enabling people to procure a range of items from the comfort of their home.
Presently, only 56% of companies in the United States have an actually physical store. 21% of companies have pop-up stores which they utilise during special seasons or at events. 34% of companies sell through their website, while 40% largely rely on social media.
These statistics indicate that the mentality where business is concerned has undergone a paradigm shift, with the vast majority of people choosing to not conduct business the old-fashioned way with physical stores.
In a recent survey by BigCommerce, 51% of Americans voted they prefer to shop online, with 96% saying they have made an internet purchase in their lifetime. E-Commerce is also shown to be growing at a rate of 23% per year. There’s been a massive rise where online shopping in Sri Lanka is concerned as well, with many companies such as Clicknshop appearing on the market.
Many believe the secret to success is being strategic and targeted in all efforts, relating to both online as well as offline operations.
Roland Lefevre is a travel writer who specializes in creating features on leisure as well as business travel destinations across the globe. Google+